Brand Advantage

Core value of brand:

“Beyond health, beyond comfort, beyond value and beyond expectations”

Explanation of core value of brand

Beyond health:

Regarding the treatment of guests, we pay full attention to the details of guests' demands for a healthy life. GreenTree shows deep respect to humanity in many aspects such as the use of environment-friendly decoration materials, the use of recycled, and the less use of detergent. We focus on offering a healthy living space for guests during their trip/tour. Regarding the treatment of employees, GreenTree is a big family and pays attention to the harmonious development of each employee and focuses on creating a family like atmosphere at work. We organize exciting recreational activities and assume responsibility for both the mental and physical health of employees, providing them with confortable and easy working environment.

Beyond comfort:

Regarding the treatment of guests, on the basis of human-based notion, we offer a comfortable feeling for guests. You can even feel it from which are of decent height, the bathroom design, the environment of the restaurant, and the service. Furthermore, the amenities, all-cotton goods, high speed Ethernet internet, and color tone of the hotel contributes to feeling of comfort. Regarding the treatment of employees, we focus on a comfortable working atmosphere. You can feel it from the green working environment to staff cafeteria and the dormitory. GreenTree pays attention to creating a warm and comfortable working environment.

Beyond value:

Regarding the treatment of guests, as a business chain inn, we focus on offering offering superior customer service including the accommodations including the rooms, dining environment, and help-yourself service facilities for tourism. Guests can enjoy super valuable service comparing to a business hotel with many stars, guests can enjoy the superior customer service in GreenTree Inn while only paying the price of a economical hotel. Regarding the treatment of employees, we pay attention to the satisfaction of their spirtual demands including helping them to male decent career planning, offering them plat forms to realize their life goals, and full fill their needs at Green Tree, help them to make professional plans, offer them platforms of development to help them realize their life goal, and fulfill every employees’ need at GreenTree.

Beyond expectations:

Regarding the treatment of guests, GreenTree studies deeply into the demands and expectations the demand and expectations of business guests such as the pursuit of leisure and comfort. Thus we offer guests services beyond their expectations through elaborately decorated rooms, dining design, convenient access to facilities, and the staff’s attention to detail. Regarding the treatment of employees, as a fast developing international brand, GreenTree never stops learning, creating, and developing. Working at GreenTree, expectations. GreenTree is a company that has a strong sense of responsibility. Pursuing “running honestly,” we fulfill our commitment to the society by offering guests and the staff more than what they expected. Regarding projects, we start from the adequate use of social resources. We improve functioning through professional teams in order to save. We also focus on establishing an identity as a social image of responsibility and health.